Heidi is a multi-award-winning specialist in social enterprise and social impact. She received an MBE for Services to Innovation in Social Enterprise and to Impact Measurement in the 2020 New Year Honours. Heidi has worked with over 2,100 social enterprises, ranging from start-ups through to those with over £1 billion of income supporting them to become more sustainable, develop their trading income and to better measure, manage and communicate the impact they have. The focus of her work is with health and wellbeing organisations. Heidi’s background is as a Chartered Accountant, having trained with PricewaterhouseCoopers. She is author of two books, Social Enterprise: How to successfully set up and grow a social enterprise, and Impact First: The social entrepreneur’s guide to measuring, managing and growing your impact. Her vision is a world where all businesses are social enterprises that positively impact people and the planet. Heidi is passionate about leaving a positive legacy for her children and society by making impact matter to everyone, everywhere, every time.